Rice farmers are among the world's most vulnerable to climate change impacts such as rising sea levels, salinity, temperature rise, drought and flooding.
Rice is the daily staple for more than 3.5 billion people, accounting for 19% of dietary energy globally.-IRRI
New SRP Assurance Scheme Launch
SRP is delighted to launch the new SRP Assurance Scheme together with our very own eco-label to help consumers and global rice stakeholders choose sustainable rice.
SRP Assurance Scheme Version 1.3
SRP Brand Manual (August 2020)
Let's talk about Sustainable Rice
Your voice matters - commit to #ChooseSustainableRice and share your rice story with us on Instagram (@srp_rice)!
Our online awareness campaign aims to broaden public awareness of the positive economic, environmental and social benefits of sustainable rice through the use of augmented reality (AR) on Instagram camera filters.
Through the campaign, we hope to connect with youth and online communities to promote a shift to sustainable rice production and consumption to combat hunger and climate change.